Digital marketing can be broadly broken into 8 main categories including: Search Engine Optimization, Pay-per-Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics and Affiliate Marketing . In the past decade, digital marketing has become a vital component in an organization’s overall marketing strategy. It allows companies to tailor messages to reach […]
What is Digital Marketing? Everything you need to know.
What is digital marketing? Digital marketing is a general term for any steps a company takes to connect with customers through electronic technology. Digital marketing promotes and sells products or services to prospective customers through online platforms such as email, social media, mobile marketing, online customer communities, webinars and other video-based content. The digital marketing process involves […]
8 Essential Graphic Design Skills
Graphic design skills are a hot commodity for creative workers who enjoy using the right side of their brain. Sure, graphic design jobs can be stimulating and fun, but they’re also potentially lucrative. Top performers earn almost $37 per hour, according to Monster data. In addition, graphic designers who climb their way to the position of art director—the […]
